We announced our licensing agreement with Mattel this past spring, and we’re excited to finally give a glimpse of what we’ve been working on. This is the world of Mega Bloks® Barbie™, which was just unveiled today at the Time to Play Holiday Showcase in New York City.
Young girls will be empowered to build ‘n style their very own Mega Bloks Barbie world, with over 300 specially-designed pieces and tons of detailed accessories. Collect up to 19 mini fashion dolls — including Barbie, Teresa, Nikki and of course Ken — with changeable hair, accessories and clothing styles! There’s lots of great places to shop, like the Fashion Boutique and the Pet Shop. Hang out at home in the personalized Luxury Mansion, relax at the pool or hop in your convertible and head to the beach house!
Mega Bloks Barbie will be hitting stores on 12-12-12 in North America and Spring 2013 internationally.